Welcome to Feel-Good Brands

The business community hub for purpose-driven brands.

Feel-Good Brands

About us

Feel-Good Brands is a social enterprise that was set up by agency partners, Andy and Paul; born out of a shared passion for brands that use business as a force for good.

Our purpose is to build a community that inspires the people powering the next wave of disruption. We’re here to show the world that successful business means more than profit. 

Who’s it for?

Feel-Good Brands is a peer group network for founders, entrepreneurs and business leaders; challenger brands that promise a brighter future.

Membership:

  • You must be one of the founders or part of the senior team within your organisation; an active and trading registered company. 

This community is designed for the people responsible for branding and marketing, working hard to build a business that embodies the spirit of Feel-Good Brands

  • Our members are generally enlisted through referrals, although we do consider all applications received through the website.

A given number of people who are connected for a reason will generally be more productive than the same number of random connections.

  • Being part of the community is all about sharing, learning, and helping others work towards a common goal.

We reserve the right to decline applications in our effort to build a community that best serves its members. This community is for brand owners and senior business leaders. It is not for agencies or other third party organisations who provide marketing services. This is not an advertising platform, it is forbidden to sell services within the community. Anyone who does so will be removed without warning.

Why join?

We provide insight and strategies to help passionate leaders of purpose-led businesses build commercial success. There are no upfront fees to join, we believe in the value of collaboration.

Membership benefits

  • Monthly Bulletins: News, market analysis and commentary on a broad range of topics relating to ethical and sustainable commerce, produced by our team of content writers, collaborators and contributors.
  • Market Reports: Full access to our exclusive content library. More in-depth research on disruptive market trends, key industry insights and developments that will shape your business decisions.
  • Events: Access to member-only networking events. Meet with our branding experts and other like-minded marketing professionals in the FGB community.
  • Community: The real value is in the community, having the ability to connect with other successful brand owners and marketers who know the value of collaboration; share your challenges and learn from your peers.
  • Annual Awards: Inspire your team by entering the annual FGB Awards. Winners are curated by votes from our independent panel of industry experts and a survey of conscious consumers.
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